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Just like in Rune Factory: Tides Of Destiny and Rune Factory 2, Rune Factory 4 has two protagonists-a male and female one. The male protagonist's name is Lest, and the female protagonist's name is Frey. Rune Factory 4 is also the first game in the Rune Factory series to have the option of playing as a male or female at the beginning of the game.
There have been many improvements to the game system such as wearing pajamas, having slumber parties, a new request system, and much more. The plot has also been divided into three parts with the first and second part being part of the main plot, and the third part being a bonus plot. The protagonist doesn't start off with having amnesia this time, but does lose his/her memory only after the game has begun in a somewhat comical way.
It has now been announced that the company X-Seed will be localizing Rune Factory 4 during Summer 2013. Some stores such as Amazon have the game available for pre order with a release date of August 13. It has now been confirmed that X-Seed does plan to release the game this day, but the date is still able to change. Also, an official trailer of the game has recently been released at this years E3, and people may now see what text is used, and difference in names as well.
There is currently no announcement for an European release as of yet.